Strategy and management consulting in Telecom and Media

Digitalisation of a TV channel

organisational and technical changes

Context and client expectations

  • The management of a major TV channel decided to modernise the production processes of the news, leading to two main challenges :
    • The transformation in the way of developing the daily programmes from the organisational point of view (skills changes for 100 persons);
    • Implementing a new system for producing the programmes (shooting, editing, broadcasting).
       
  • The objectives consisted in designing the new organisation, developing the training plan and coordinating the project.

Greenwich insight and Solution

  • Designing the new organisation according to the new characteristics of the production system.
     
  • Interviewing all the players involved to define the expectations and needs with respect to training.
     
  • Designing the training plan.
     
  • Explaining clearly the future organisational changes through seminars and workflow presentations.

Client benefits

  • A positive adhesion in the new organisation.
     
  • A careful approach that assessed risk to avoid important social clashes.
     
  • The successful and punctual implementation of the system.
     
  • The development of additional news programmes.